Digital Commerce

Commerce built for modern buyers

Headless commerce platforms, marketplace architectures and AI-powered buying experiences built for modern retail — B2C, B2B and everything in between. We build commerce that performs, converts and scales.

What this covers

  • Headless Commerce

    Decoupled frontend with Shopify or custom backends

  • B2B Marketplaces

    Complex pricing, accounts and approval workflows

  • Composable Architecture

    Best-of-breed commerce stack, assembled and integrated

  • AI Personalisation

    Intelligent recommendations and dynamic experiences

  • Shopify Partner
  • Hydrogen / Remix
  • Composable
  • Stripe Connect
  • Algolia
Full-depth capability

What this practice covers

Every capability within this practice — from strategy through to production delivery.

Headless Shopify Development

Custom Hydrogen/Remix storefronts with Shopify as the commerce engine — full creative freedom, full Shopify ecosystem.

  • Shopify
  • Hydrogen
  • Remix
  • GraphQL

Custom Marketplace Development

Multi-vendor marketplaces with seller onboarding, payments, reviews and fulfilment — built to your exact model.

  • Stripe Connect
  • Search
  • Logistics APIs
  • Admin

B2B Commerce Platforms

Account-based pricing, purchase order workflows, approval chains and ERP integration for B2B buyers.

  • CPQ
  • Odoo
  • SAP
  • Custom ERP

AI Personalisation & Search

Recommendation engines, intelligent search, dynamic bundling and AI-driven merchandising.

  • Algolia
  • OpenAI
  • Vectors
  • A/B Testing

Omnichannel Integration

Unified commerce across web, mobile, POS and marketplaces — one inventory, one order management.

  • OMS
  • POS
  • Amazon
  • ERP Sync

Commerce Migration & Performance

Platform migrations and re-platforming from Magento, WooCommerce or legacy stores with Core Web Vitals focus.

  • Migration
  • Core Web Vitals
  • SEO
  • Performance
How we work

Our delivery process

A consistent, transparent approach — regardless of project size.

01

Commerce Discovery

We map your product catalogue, buyer journeys, integrations and growth plans.

02

Platform & Architecture

We recommend the right commerce stack for your scale, budget and flexibility needs.

03

Design & UX

Conversion-focused design with your brand identity — no cookie-cutter templates.

04

Development & Integration

Frontend, backend, payment, inventory and ERP integrations built and tested.

05

Performance & Launch

Core Web Vitals optimisation, load testing and monitored go-live.

06

Ongoing Optimisation

A/B testing, feature additions and performance monitoring post-launch.

Full-depth capability

You'll get the most from this if...

We work best with teams who have a real problem and the mandate to solve it.

  • D2C brands outgrowing Shopify themes

    You need full creative control and better performance than a theme can deliver.

    Fashion · Beauty · Consumer goods
  • Manufacturers building B2B portals

    Your distributors need a self-serve platform with complex pricing and account rules.

    Manufacturing · Distribution
  • Retailers going omnichannel

    You need web, mobile and in-store inventory unified under one system.

    Multi-channel retailers
  • Marketplace startups

    You're building the next vertical marketplace and need the technical foundation.

    Vertical marketplaces
Client story

Headless Shopify storefront delivering 3× faster load times and 40% conversion uplift

We migrated a high-volume fashion brand from a legacy Shopify theme to a custom Hydrogen headless storefront — integrating their ERP, loyalty system and AI recommendation engine into a single, fast buying experience.

Often needed alongside this

Related services

AI

Personalisation and intelligent search for your store.

Explore service

Product Engineering

Custom backend systems and integrations.

Explore service

Frontend Engineering

The interfaces your customers interact with.

Explore service

Ready to build commerce that actually converts?

Tell us about your current platform, your growth ambitions and what's holding you back. We'll design the right solution.